Case Study A-LISTR
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FEATURES + PROCESS
Understanding Target Audience Through Market Research
We initiated engagement by testing the viability of a challenge based social media dashboard platform by understanding the assumed demographic through market research probing. Weeks of market research and narrowing of the presumed market were commenced. We used a variety of outreach methods to further test results by reaching out to social media training consultants/consultancies to survey their needs and struggles in relation to social media education.
Building a Data-Driven Interface
Based on the data CemtrexLabs discovered through the market research cycle, we then quickly developed initial branding and landing pages catered to A-Listr’s target audience.
FEATURES + PROCESS
RESULT:
an MVP with consumer
market definition, and a
clear path towards
growth
Services Provided
Analytics and Data Analysis
Business Analysis
Product and Experience
Analysis + Optimization
Consumer Insights
Pilot Experimentation
Analytics + Reporting
